The fact that Disney is asserting that whether a EULA has been read is irrelevant and that a EULA signed five years prior for an unrelated use is still enforceable feels more than insidious.
I hope Disney’s claim gets thrown out because I worry about the precedent this could set for EULAs going forward.
I’m definitely a little late to the party to comment on this thread, but it blows my mind that any organization would pick a flight with SAG-AFTRA at this point (or the WGA, though that’s not relevant to THIS issue).
SAG has already proven they will hold out pretty much indefinitely and the effects of the joint SAG/WGA strike are still being felt in Hollywood now.
Is the siren song of AI so alluring that companies are willing to die on this hill? At its peak hype, I could see executives salivating at the potential savings; but my understanding is there has been pretty substantial pushback to projects made with AI (or tech with AI in it). I can’t imagine that these large studios think their potential savings would outweigh the potential losses in sales; but I guess that’s why I’ll never be a Fortune 500 CEO…
I wish SAG-AFTRA nothing but the best in their endeavor for protections against AI.
That stuck out to me as well. Disney probably made 50k USD in the time it took me to write this comment. This feels more like sending a message than trying to avoid a costly payout.
I’m sure they want to discourage lawsuits, but I’m worried they did this just to try to set a precedent on EULAs being the end-all-be-all.
I just hope they get enough bad publicity from this move to cost them more than the payout would have.