Summary
The global auto industry, once buoyed by pandemic-era shortages and high prices, is now facing significant challenges.
Major automakers like Nissan, Ford, and Volkswagen are cutting thousands of jobs and closing factories due to falling demand, competition from Chinese carmakers, and rising protectionism.
Chinese brands, offering cheaper and innovative vehicles, are gaining market share, pressuring Western automakers, particularly in China.
The shift to electric vehicles (EVs) is proving costly, with sluggish demand in some markets and government subsidies declining. Some companies, like GM and Toyota, are faring better with strategic EV and hybrid models.
You won’t get any sympathy from me for the Maverick.
It’s. Not. A. Truck.
I need a truck for work, not weekend runs to the lumberyard.
Ok, so it’s not made for you. That wasn’t the point of the post. The point was that an affordable small compact truck with a hybrid option sells like hot cakes, yet Ford wonders why a 100k lightning sits on the lot.