• Riley@lemmy.ml
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    2 days ago

    It’s interesting that BDS targets are somewhat chosen out of the feasibility of action (eg targetting “Xbox” instead of Microsoft as a whole, whereas AWS has no easy alternative for end-consumers so it’s on a less severe list). I suppose it makes it feel like open source software is more important than ever when things like this are popping up, but at the same time it makes the crushing weight of capitalism feel even more inescapable.

    • Rat_in_a_hat@lemmy.ca
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      2 days ago

      Very true, but BDS has different angles - consumer, b2b, academic, etc…

      Boycotts are very good when their impact is measurable. Which is why BDS has targeted consumer boycotts and different campaign targets at different times. Seeing a huge drop in Xbox users at the start of a campaign launch is a powerful sign to the boycotted company and to the BDS community.

      B2B (like in this case) is also important because consumers would be able to direct their purchases to other avenues that are in line with BDS (and also the headlines it gets). So measurable stream of money flowing from Xbox to another platform.

      It’s also why BDS says that everyone is free to do blanket boycotts, but targeted boycotting helps with their measurable effectiveness. But BDS is realistic.

      Like you said about AWS; some things just are hard to boycott, but the intention is to turn so many away from Israel that eventually the bigger things will be pressured to change as well.